Ingredients & nutrition

The full ingredient story, without a bigger label.

Labels run out of space. A GS1 Digital Link QR code can open full ingredients, nutrition, origin and diet information in the shopper's own language, and you can update it whenever a recipe changes.

Translated for each market

One code can show ingredient and nutrition panels in the shopper's language, so you don't need a separate pack for each country.

Update without reprinting

Change a supplier or reformulate a product, then update the page. The code on the pack still works.

Batch-level detail

GS1 Digital Link can carry batch and expiry data, so the page can show the right detail for the exact pack, which also helps with recalls.

Read more on SmartLinks

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Ready to put a GS1 QR code on your products?

SmartLinks is a GS1 UK approved partner. It gives every product one standard QR code that can show recipes, ingredients and allergens. You can build and preview it for free before going live.

Start free on SmartLinks